That’s not to say that this year’s WWDC won’t be a highly polished event like its predecessors. But Apple is going to be taking a much more cautious approach this time around because it doesn’t want a repeat of last year’s event. The company promised a ton of AI features at WWDC 2024, some of which are still nowhere to be seen.
Today’s technological race taking place in the smartphone industry is all about AI, and Apple Intelligence has failed to impress. The company is painfully aware of this, and now hopes to catch up to its competitors in 2026. Next year’s WWDC event, according to Gurman, will be the one where Apple is planning to show its capabilities regarding the newest industry trend.
This year, however, Apple is going to use a tried and tested method to get the hype going. The company is going to rebrand its operating systems, and it’s not just the names that are about to change. Apple is redesigning its operating systems to provide its users with a much more consistent experience across its devices. This redesign is apparently inspired by the company’s visionOS, which powers the Apple Vision Pro.
If there’s one thing that the Vision Pro did right, it was the UI. | Image credit — Apple
It’s no secret that Samsung and Google — Apple’s largest rivals in the smartphone market in the U.S. — offer a much better AI experience on their devices. However, I truly think that this doesn’t matter too much, and that Apple users will stick with the iPhone 17 regardless of how good or bad Apple Intelligence is.
